Why Pet Parents Everywhere Are Making the Switch to Freshly Crafted Dog Food

Why Pet Parents Everywhere Are Making the Switch to Freshly Crafted Dog Food

If you’ve been a pet parent for a minute, you’re no stranger to seeing fresh pet food at your local pet store, on social media, and pretty much everywhere you turn. If you’re new to pet parenthood, you’re in luck! Open Farm’s Freshly Crafted dog food just launched and, as true to Our Promise, is raising the bar for fresh pet food in a big way. 

What is Open Farm’s Freshly Crafted dog food? 

Our Freshly Crafted dog recipes are nutrient-rich blends of non-GMO fruits and veggies, freshly crafted and gently cooked in a variety of formats for complete and balanced nutrition across various life stages. With more formats than ever, there’s a Freshly Crafted recipe for every need and breed: 

  • Grain-Free Freshly Crafted: Complete and balanced blends of 3rd party certified protein and non-GMO veggies, freshly crafted without grains. This format comes in pouches, so all you have to do is scoop and serve! From Wild-Caught Fish to Pasture-Raised Lamb, our Grain-Free line has the widest range of protein options for a variety of specific needs and sensitivities. (Speaking of unique needs, parents looking for tailored nutrition are also obsessed with our dedicated Tummy Rescue with Grains and Puppy Grain-Free formulas!) 

  • Freshly Crafted with Grains: Complete and balanced blends of 3rd party certified protein, wholesome grains, and non-GMO veggies. Comes in a variety of serving styles, including scoop-and-serve pouches, and slice-and-serve rolls. 

  • Freshly Crafted Rolls: Complete and balanced blends of wholesome grains, 3rd party certified protein, and non-GMO veggies, freshly crafted in a fun-to-feed, slice-and-serve roll format. 

  • Freshly Crafted for Puppies: One size doesn’t fit all when it comes to dogs, and that’s especially true for puppies! Our dedicated puppy formula offers the building blocks and nutrients growing puppies need in an easy-to-feed freshly crafted format they’ll love. Introduce Freshly Crafted food early and kick their growth and development off strong with key micro- and macro-nutrients like DHA for healthy brain and vision development.  

Each Freshly Crafted recipe is slow cooked at low temperatures to kill pathogens, lock in flavor, and maintain the nutritional integrity of key micro- and macro-nutrients. It arrives frozen to keep your food fresh for longer until you’re ready to feed, so be sure to make some freezer space! 

Why is Open Farm’s Freshly Crafted dog food different? 

You'll find 'human-grade' and 'all-natural' labels on many fresh food recipes, but we believe that doesn't give pet parents the full picture.  

We believe that better ingredients from better sources results in better nutrition, that's why we use 3rd party certified proteins and non-GMO fruits, veggies, and superfoods. All meat and seafood in our recipes is 3rd party certified and held to our meticulous animal welfare standards ensuring the highest quality protein, for the highest quality nutrition. 

We back up terms like ‘human-grade ingredients’ with a 100% traceable ingredient list so you know exactly what is in your dog’s bowl, where it came from, and why. Simply scan the recipe for complete sourcing information – and 100% confidence in what exactly is in every bite. 

Additionally, one size doesn't fit all when it comes to Freshly Crafted food. Open Farm's expansive range of recipes provide the variety needed to truly find a protein and format combination your dog will love. And if they get bored of their current recipe? We've got more recipes to put on rotation and mix up meal time than anywhere else! From fun slice and serve rolls to formulas tailored to sensitive tummies, there’s a flavor and format for even the pickiest pups. 

Is Open Farm’s Freshly Crafted vet approved? 

Yes! Our Freshly Crafted recipes are vet approved, offering complete and balanced nutrition according to AAFCO standards, with the essential macro- and micro-nutrients your pet needs to thrive. While these recipes can be served as a complete and balanced meal, it can also be mixed in with your favorite diet at mealtime as a delicious topper that boosts their bowl with Freshly Crafted nutrition. As part of our 100% transparency, you can see complete ingredients and nutritional information on the product page for every recipe. No corn, wheat, soy, or artificial fillers, preservatives, or additives ever. 

How do I know what Freshly Crafted recipe is right for my dog? 

Great newswith so many flavor and format combinations, there’s a Freshly Crafted recipe for every dog! We’re so committed to pet nutrition, we created a personalized meal plan that uses a variety of factors to recommend recipes, daily caloric needs, and feeding guidelines based on your dog's unique needs and preferences. Depending on their life stage, these factors include age, activity level, weight, and body type. To recap, our meal plans offer: 

  • Personalized recipe recommendations with feeding guidelines 

  • Options cover 100% or 50% of their daily caloric needs 

  • Perfectly-timed, automatic deliveries 

  • Free shipping always 

  • No commitment, change or cancel anytime 

Freshly Crafted for a Happier, Healthier Pup 

Even though pet parents are turning to the benefits of nutrient-rich fresh food as an alternative to traditional kibble more and more, it’s important to look beyond the label. Where are the ingredients sourced from? Are the ingredients traceable? What does the nutritional profile look like? Are the proteins 3rd party certified? These are all questions we should be asking when considering new recipes and deciding our dog’s daily diet.  

Help give your dog a boost in digestion, skin health, energy, and more with Open Farm’s Freshly Crafted today! 

Ready to start your dog’s Freshly Crafted journey? 

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