Human-grade ingredients, fresh and gently cooked in proteins and formats for every dog.

Scoop and serve
Grain-Free Fresh Dog Food
  • Scoop and serve from preportioned pouches
  • No grains, corn, wheat, or soy
  • Slow cooked at low temperatures
  • Dedicated formulas for specific health needs
SHOP GRAIN-FREE
Slice and serve
Fresh Rolls for Dogs
  • Simply cut roll into slices to serve
  • Wholesome grains
  • Slow cooked at low temperatures
  • Available in 3 protein options, including a multi-protein blend
SHOP ROLLS
Multiple ways to serve!
Fresh Dog Food with Grains
  • Variety of format options
  • Wholesome grains
  • Slow cooked at low temperatures
  • Dedicated formula for tummy support available
SHOP WITH GRAINS

Build a Fully Personalized Meal Plan

Save on your 1st box and enjoy recipe recommendations and feeding guidelines tailored to your dog's unique needs.
✔ Perfectly-timed, automatic deliveries.
✔ Free shipping always
✔ No commitment, cancel anytime
GET 30% off 1st BOX

Fresh food for puppies

Formulated specifically for the growth and development of growing puppies, our fresh recipe for puppies is packed with nutrients to support healthy growth, joint development, and digestion, and prevent allergies.
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When it comes to pet nutrition, we never compromise

100% Animal Welfare certified meats

No growth hormones or antibiotics, ever

Non-GMO fruits & vegetables

Zero artificial flavors, or fillers

3+ MILLION PET PARENTS (AND COUNTING)...

“There is hands-down no other food I’d feed after comparing the ingredients going into his meals.”

– Andrea, mom to Ludvig (Real Pet Parent)
Bowl with Food
Always
Slow-cooked via steamed sous vide method
This preserves nutrients & flavor while also killing bacteria and pathogens!
Humanely-raised, sustainably sourced protein
All fish in our Freshly Crafted recipes is wild-caught, all meat is from farms that let animals roam free.
100% traceable ingredients
Each recipe has a scannable lot code, so you can trace the source of every ingredient, instantly.
3rd Party Certified
Our robust 3rd party compliance program ensures the highest animal welfare standards for 100% of our protein.
Never
Raw
Bacteria and pathogens can live in raw meat and pose health risks for your pup.
Unvetted animal welfare claims
Claims like ‘grass-fed’ and ‘ethically sourced’ can be made with no 3rd party substantiation.
Non-traceable ingredients
Every ingredient your pet eats should be accounted for, no exceptions.